Shoro. Kurmanjan Datka.
Task: Video about the national drink. Solution: The video was shot as part of an advertising campaign to promote the product at the toi (national Kyrgyz festivals). National holiday - a national drink! Filmed in a historical theme, in the wake of the popularity of the recently released film "Kurmanzhan Datka", with the participation of the main character of the film, which welcomes guests in its yurt and is treated to a drink max shor. Thus, Maxim Shoro acquires the status of a traditional drink for centuries, for small and big festivals - toi.